This brief guide lays out all the steps needed to do successful package development. It shows how to effectively assemble and manage package development teams; follows the progression from planning through testing to package launch; discusses production, scheduling, and budgeting; and covers applications of existing technology.

The Package Development Process: A Guide for Engineers and Project Managers includes extended case studies and detailed flow charts. The case studies create an interesting, informative and understandable read, while the flow charts explain concepts. It emphasizes the financial and human resources necessary to move the package development project forward.

From the Preface: “Having the knowledge provided by [this book] will give packaging professionals the information needed to complete packaging projects with a professional approach and high degree of business savvy. Early in a packaging engineer's career, impressions and perceptions are formed that will affect future career opportunities. Being technically sound is extremely important, but equally important to one's career is having the professional know-how and an innovative approach that provides confidence and wins respect from managers and co-workers...”

Target Audience: Package engineers and technicians, project managers, and students of packaging design or development.

Table of Contents:

Project Initiation

Identify Package Concepts

Feasibility Assessment

Consumer Testing for Packaging

Final Concept Evaluation

Proving Functionality

Package Launch

Bibliography

Index